The survey showed a direct correlation between technological savvy and earning power-with 80 percent of working women citing technology as the key factor contributing to their higher salaries. Less than one third (28 percent) said they are intimidated by technology.

Other survey findings include:

• 80 percent of working women view their technological know-how as their entree into traditionally male-dominated fields.

• 75 percent say their familiarity with technology has helped them advance in their jobs.

• 79 percent believe it's impossible to advance in the job market if you don't know how to use technology.

The national awards program, launched in 1987, recognizes the independent spirit of women business owners. All six of this year's honorees, who have combined sales of $180 million, rely on technology to help them grow their businesses.

For more than a century, Avon has helped women achieve their personal and professional goals by spearheading programs and resources that support women's empowerment. Find out more by visiting the Avon web site, http://www.avon.com -- and tech makenology work for you. (NAPSI)