Loyalty programs are part of a growing trend in today's marketplace as companies begin to realize the value of long-term customers. More and more, consumers are realizing that it pays to stay with a company, especially when they're rewarded for their loyalty with more than just quality products at competitive prices. They look for opportunities to gain something back in return for their business. And companies are rushing to oblige.
One example of a customer loyalty program is AT&T's True Rewards® program.
Consumers who spend as little as $5 per month in AT&T long-distance calls can receive a membership card good for discounts and special offers on everyday items at select local merchants such as Blockbuster Video, Pearle Vision, and "TCBY"® Treats. Additional well-known partners in the program include Amtrak®, Firestone Tire and Service Centers, Red Lobster Restaurants and Marriott Hotels, Resorts and Suites, among others.
Customers who spend $50 or more a month also can earn points redeemable for a wide range of products, services, discounts and other options.
Market research shows that consumers want flexible programs that will let them choose rewards that are relevant to their particular lifestyle, with companies right in their own neighborhoods.
AT&T's True Rewards program partners with some of the best and most popular companies in the nation. Customers can choose what they want, when they want it.
So after you make the next call, treat yourself to a special deal at "TCBY!"
For further information on the AT&T True Rewards program or to enroll, call 1-800-7-REWARD. (NAPSI)
